If you are an affiliate marketer, then you probably know that it can be a very profitable venture, especially if understand how to drive quality traffic to your advertiser’s website.
You may also know that one of the best ways to generate traffic is through pay-per-click (PPC) advertising on search engines like Google or Live.com.
Another thing you may know is that, when using PPC, you need to work hard on your landing pages and write quality content to avoid the infamous Google Slap: an adjustment made to AdWords that penalizes (slaps) advertisers who have landing pages and sites with little content.
When you get slapped by Google, your keywords get a Low Quality Score rating on AdWords, thus skyrocketing the costs for your clicks.
Ads Machine to the Rescue
A solution to this dreadful problem, and one thing you may not know yet, is Ads Machine. With Ads Machine you can generate relevant and High Quality Score landing pages for your website, starting from the keywords. This allows you to create a website that Google will love and, more importantly, lower your Cost per Click.
How it Works
The process is simple:
- Load your keyword list into Ads Machine – you can do this from a text file or by entering the keywords manually
- Customize the Landing Page template – personalize the general copy of the landing page and add special tokens in the copy that will get substituted in the generation process with the actual keywords. So, for example, you may want to use the tokens in the header and in the “buy-link”, so that for each keyword in your list, you would have a different page with a custom title and buy-link.
- Choose the “Generate Landing Pages” option
- Click on the “Generate Button”
That’s it.
Ads Machine will generate a folder containing a static HTML page for each keyword in your list, and will substitute every token in your template with the appropriate keywords or keyword-parts. Ads Machine will also generate the AdWords directives that will let Google know that each keyword points to a specific page.
As a result you will have a high quality score rating, low bid prices and an improved conversion rate!
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